hyper-local politics
Ground Outreach vs Digital Targeting in Hyper‑Local Politics?
Ground Outreach vs Digital Targeting in Hyper-Local Politics? Digital targeting often outperforms ground outreach, with 2023 precinct-level micro-targeting lifting conversion rates by up to 25% while cutting labor hours. When I first stepped onto a precinct canvass in a Midwestern suburb, I saw volunteers armed with clipboards and maps that